I think it’s meant to look very different. She’s leaving her eras era behind and is onto something new

22

I think it’ll take some getting used to

16

That might be the point

14

I think that was intentional

9

I always think that whenever a new album cover comes along then it looks normal within like two months

9

we thought that about midnights at first too, it’ll take getting used to but also it’s supposed to be different

3

the back cover shoulda been the front (like lover)

3

Tbh the other photos from the new album’s photoshoot could’ve fit better imo

2

Rep use to stick out like a sore thumb…and now look

2

i think it’s because we got used to taylor not having the titles of the albums on the front cover (minus 1989 TV) and this new one is very bold and in our face

2

this is what everyone thought about midnights too now we’re used to it, i think it is just shocking when we see a new cover and we’re like oh who is you

1